Coachbuilders – the classic companies

A coachbuilt body is the British English label for the coachbuilder’s product. The standard term in North American English is custom body. In French carrossiers, in Italian carrozzeria. Similarly, in German Karosseriebauer and in Spanish carroceros. In other words, coachwork is the body of an automobile. As a coachbuilder Niels van Roij Design envisions and manufactures bodies for passenger cars. Since the dawn of the automobile custom or bespoke coachbuilt bodies were made. Craftspeople fitted the bodies to a rolling chassis. To clarify, these companies had previously often built bodies for horse-drawn carriages. Unibody or monocoque design replaced separate coachbuilt bodies. These combined chassis and body structures. The transformation happened in the middle years of the 20th century. Hand-assembled by Niels van Roij Design, your limited-edition Mercedes-AMG could be a celebration of the Mercedes-AMG bloodline.

Exclusive woods bookmatched

Bookmatching is the process of coordinating two wood surfaces. This means two neighboring surfaces mirror each other. As a result, this gives the effect of an opened book. In addition, both veneer or solid wood can be bookmatched. The technique is used to beautify objects. For instance furniture, violins and the interiors of your coachbuilt Mercedes-AMG. The two adjoining surfaces are made from the same wood material. Consequently, this ensures they have exactly the same presence. To clarify, the finished article varies with the figure of the chosen wood. From very subtle, making the two surfaces appear almost to be a single piece of timber. Or a more outspoken and striking effect. We can even show a curved grain, as in high-end guitars. Above all, marble or other patterned gem can also be bookmatched for your Mercedes-AMG. Most importantly, this is ultimate luxury. Everything is possible for your Mercedes-AMG.

Reimagining an iconic car

Whether it is resurrecting iconic supercars from the past or envisioning a new car typology. Niels van Roij Design can help you with reimagining your Mercedes-AMG. Just look at our V12 Breadvan Hommage. Or perhaps the modern electric car, like our Tesla Model S based Shooting Brake conversion. Through our bespoke conversion services we offer you modern day coachbuilding techniques. Therefore, we can transform your vehicle creating the finest bespoke Mercedes-AMG. For example, we have several state-of-the-art production partners and facilities in mainland Europe where the work takes place. Niels van Roij Design specialises in bringing your dreams to reality through these skilled engineers and craftsmen. Above all, we can flawlessly design and coachbuilt a Mercedes-AMG inspired by a legend from the past. Using a competent blend of traditional craftsmanship and modern technologies Niels van Roij Design can reimagine your favourite classic Mercedes-AMG.



Are you curious about the possibilities of coachbuilding by Niels van Roij Design for you? Let’s discuss all unique options for your tailor made dream car! Just like your bespoke suit, house and garden, your car deserves your excellent taste. Through coachbuidling by Niels van Roij Design it is possible to co-create your own dream car with us