COACHBUILD PERSONAL CAR

Extraordinary car personalisation

Cutting-edge craftsmanship. Niels van Roij Design exists to create the world’s most individual cars. On this website you will find a showcase of Niels van Roij Design breathtaking expertise – both inside and outside. Niels van Roij Design continues to break new ground. To set new boundaries for bespoke personalisation. Many cars and ideas, objects and architecture can serve as inspiration for what can be achieved when great, creative ideas and automotive artisans come together. And a stunning demonstration of the precision and freedom that exists at Niels van Roij Design to create whatever you want…

Welcome to Niels van Roij Design

The culmination of a lifelong dream and the realisation that, in order to achieve classic status, one must draw from the past and then embrace the future. In the early days of motoring, an automobile’s rolling chassis was built independently of the body and interior trim. This meant that individuals in the market for a new car could choose to purchase just the running gear and commission a coachbuilder to design and build the car’s body and interior to their personal specification. Known for quality craftsmanship and design flair, early coach builders produced some of the world’s most desirable cars. As mass-production techniques developed, the car’s body and chassis became structurally unified. As a consequence, the demand for traditional coachbuilding went into decline. Many independent coachbuilders were absorbed by the manufacturers, whilst others evolved into world-famous design houses such as Zagato, Pininfarina and Bertone. Through specialist, low-volume manufacturing processes, Niels van Roij Design is defining coachbuilding for the 21st century. A renaissance of bespoke, beautifully-crafted and limited edition automobiles for the discerning individual has arrived. Our models are at the forefront of this high-tech renaissance.