Luxury cars designed your way.

Car Design That Stands Out

Imagine diamond-quilted leather, button-tufted Alcantara, or hand-fitted silk adorning your vehicle’s interior. At Niels van Roij Design, we offer limitless colour options, allowing us to match the interior and exterior of your car to any cherished item you own. Customize your interior with luxurious, hand-finished materials like exotic wood or satin-brushed aluminium. We can even craft bespoke throw pillows to complement your custom design. But it doesn’t stop with the interior—we can redesign your car’s body to your exact specifications. From modernizing a classic light graphic to crafting a band of LED Daytime Running Lamps, your vehicle will turn heads and capture admiration wherever it goes.

In Tune With Your Desires

Niels van Roij Design offers bespoke coachbuilding that combines your vision with luxury, performance, and cutting-edge technology. Our craftsmen bring your dream motorcar to life, blending unique details and precision craftsmanship. You are involved in every step of the process, from designing the body type to selecting interior features. Choose your perfect seat materials, textures, and colour combinations, and personalize every inch of your car. Our artisans can add custom badging, and any material or finish is possible. With Niels van Roij Design’s extensive range of options and accessories, your coachbuilt car will be truly one of a kind.

Design Your Own Car

Personalize every detail, from aluminium milled paddle shifters and foot pedals to a bespoke centre console featuring a champagne refrigerator. Add handmade aluminium bonnet scoops, custom decals, carbon engine louvres, and illuminated tread plates. Commission a unique cockpit plaque featuring your initials, name, or family crest. Based in Northern Europe, Niels van Roij Design pushes the boundaries of bespoke automotive design. Our clients are empowered to make their vehicles a true reflection of their personalities. Start designing your dream motorcar today with the help of our expert team, and create a vehicle that is as unique as you are.